I just saw this video and had to share it. It's a powerful new global warming awareness campaign for a Portuguese environmental organization named Quercus. The PSA was created by McCann Erickson Portugal.
The tag line at the end of the video reads "Global Warming - If you give up, they give up."
This is the course blog for an upper-level class on Social Media and Public Relations taught at St. Edward's University. In this course, we explore emerging social media technologies and study their application in contemporary PR practice.
Showing posts with label PSA. Show all posts
Showing posts with label PSA. Show all posts
Tuesday, September 30, 2008
Monday, September 22, 2008
Gov. Perry launches YouTube Channel to spread Hurricane Relief Message
Looks like the governor's office created a YouTube channel today to appeal to people to donate to the Texas disaster relief fund - a fund intended to help communities affected by disasters such as Hurricane Ike. Gov. Perry's YouTube channel currently contains a single video - an emotional PSA developed by Idea City. The 30-second spot is also expected to air on cable and broadcast stations across Texas.
Subscribe to:
Posts (Atom)