The end of the fall semester is right around the corner and that means it's time to start thinking about spring classes. When I started teaching my Social Media for PR class in Fall 07, the field was so new I had little to go on to help me put together a syllabus. In the end, I developed my syllabus by compiling a number of social media and PR topics I felt my students needed to know. I have been tweaking the class ever since -- adding topics, changing readings, experimenting with assignments, etc.
This semester, I'm ready for a major overhaul and I'm asking for your input! I'd love to create a state of the art Social Media for PR syllabus crowdsourced by experts in the field. And I'd love to hear from you! Actually, make that I need to hear from you!
What do you think PR majors should know about social media -- specifically:
- What topics should a Social Media for PR class cover?
- What readings are absolute musts?
- How can students demonstrate their mastery of course content? What should the student projects/assignments consist of?
I have started the brainstorming process in this wiki and I would like to invite anyone with an interest in social media and PR to contribute to it. The wiki is open to anyone (you will need to create a free Pb Wiki login if you don't already have one). Please feel free to suggest additional topics, projects, readings, etc. I've also posted my old syllabi on the wiki for reference purposes.
Can't wait to hear from you/see your suggestions!