I was just looking up ComCast Cares, the Twitter account of Frank Eliason, ComCast's Director of Digital Care, when I came across this wonderful Flash animation on his personal blog. It's an interactive presentation on the need for companies to monitor online chatter and respond to it in a timely fashion. The presentation was done by VizEdu.com. While you're there also check out their animations on social bookmarking, companies that use Twitter, and Lifestreaming - all concepts that pertain to class. Kind of like an interactive Flash version of the Common Craft Show.
This is the course blog for an upper-level class on Social Media and Public Relations taught at St. Edward's University. In this course, we explore emerging social media technologies and study their application in contemporary PR practice.
Monday, December 8, 2008
Monday, December 1, 2008
Call for Papers on Social Media in the Communication Classroom
I know that there are some academics who read this blog, so this post is for you - please feel free to share this call for papers with your peers.
Over the course of the last few years, social media technologies such as blogs, microblogs, digital videos, podcasts, wikis, and social networks, have seen a dramatic increase in adoption rates. To date, Internet users have uploaded roughly 80 million videos to YouTube and launched approximately 133 million blogs worldwide. Because of their ability to connect people and to facilitate the exchange of information and web content, social media technologies not only provide a powerful new way to interact with one another, but they also present exciting new pedagogical opportunities.
Earlier this year, the New Media Consortium and the EDUCAUSE Learning Initiative released the 2008 Horizon Report, which seeks to identify new technologies capable of affecting the way we teach and learn. Among the critical challenges outlined by this year’s report is the need for universities to equip students with new media literacy skills and to develop curricula that “address not only traditional capabilities like developing an argument over the course of a long paper”, but also “how to create meaningful content with today’s tools.” (The New Media Consortium, 2008, p. 6).
Considering that these tools center around the ideas of collaboration, participation, and conversation, they should hold special interest to communication researchers and educators alike. As a result, this special issue seeks to examine the pedagogical applications of social media technologies, especially with regard to the communication classroom. Examples of best practices in social media adoption in all areas of communication education are welcome, as are case studies or empirical research analyzing the effectiveness and/or effects of incorporating social media technologies into the communication classroom. Research examining the role these technologies play in the social construction of a collective knowledge pool would also fit within the scope of this special issue.
The special issue is scheduled for publication in the first half of 2010. Deadline for completed manuscripts is April 1, 2009. Submissions should be electronic (.doc or .rtf format) and must conform to the specifications of the Publication Manual of the American Psychological Association, 5th ed. Place author’s contact information in an email to the editor only, not on the title page of the submission.
Issue Editors:
Corinne Weisgerber, Ph.D. and Shannan H. Butler, Ph.D.
St. Edward’s University
Send inquiries and submissions to: corinnew AT stedwards DOT edu
CALL FOR PAPERS
Special Issue:
Communication Pedagogy in the Age of Social Media
Over the course of the last few years, social media technologies such as blogs, microblogs, digital videos, podcasts, wikis, and social networks, have seen a dramatic increase in adoption rates. To date, Internet users have uploaded roughly 80 million videos to YouTube and launched approximately 133 million blogs worldwide. Because of their ability to connect people and to facilitate the exchange of information and web content, social media technologies not only provide a powerful new way to interact with one another, but they also present exciting new pedagogical opportunities.
Earlier this year, the New Media Consortium and the EDUCAUSE Learning Initiative released the 2008 Horizon Report, which seeks to identify new technologies capable of affecting the way we teach and learn. Among the critical challenges outlined by this year’s report is the need for universities to equip students with new media literacy skills and to develop curricula that “address not only traditional capabilities like developing an argument over the course of a long paper”, but also “how to create meaningful content with today’s tools.” (The New Media Consortium, 2008, p. 6).
Considering that these tools center around the ideas of collaboration, participation, and conversation, they should hold special interest to communication researchers and educators alike. As a result, this special issue seeks to examine the pedagogical applications of social media technologies, especially with regard to the communication classroom. Examples of best practices in social media adoption in all areas of communication education are welcome, as are case studies or empirical research analyzing the effectiveness and/or effects of incorporating social media technologies into the communication classroom. Research examining the role these technologies play in the social construction of a collective knowledge pool would also fit within the scope of this special issue.
The special issue is scheduled for publication in the first half of 2010. Deadline for completed manuscripts is April 1, 2009. Submissions should be electronic (.doc or .rtf format) and must conform to the specifications of the Publication Manual of the American Psychological Association, 5th ed. Place author’s contact information in an email to the editor only, not on the title page of the submission.
Issue Editors:
Corinne Weisgerber, Ph.D. and Shannan H. Butler, Ph.D.
St. Edward’s University
Send inquiries and submissions to: corinnew AT stedwards DOT edu
More on Social Media & the Mumbai Attacks
I had planned to discuss the Cluetrain Manifesto in class tomorrow, but the events of last week in India have lead to a slight change in plans. As Twitter user naomieve observed a few days ago, Mumbai is a social media experiment in action and because it is such a great case study, I figured that we should take a closer look at the role social media played during the live-reporting of the Mumbai attacks. I've put together a slideshow that covers the types of social media used by citizen journalists during this tragic event:
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