Since we didn't have time to go over the upcoming web video assignment in class, I am posting it below. Please read over it and let me know if you need clarifications.
For this project, you will produce a 30 or 60 second YouTube video for The United Nations World Food Programme that strives to raise awareness about world hunger.
According to the Hunger Bytes competition website: “This is your chance to be controversial, provocative and shocking - whatever it takes - to make a video that will grab the attention of the on-line community and get them thinking about world hunger. The goal is to make a top rated viral video that creates a real buzz and gets people thinking about hunger.”
The detailed call for entries can be found on the Hunger Bytes YouTube page. Your job will be to develop a creative idea, obtain footage (pics and/or video), edit the video, add sound and text, and format it for web distribution.
Requirements:
• Create a 30 or 60 second video entry for the Hunger Bytes Youtube competition
• Create a blog post about your video which embeds the video, describes your creative idea, and is tagged for effective search engine exposure
Grading Criteria:
1. Video is well edited (smooth & appropriate transitions, synchronized audio track & text)
2. Video quality is good (not too grainy)
3. Audio quality is good (edited correctly, proper volume)
4. Video is uploaded to Youtube and embedded on the blog with proper tags
This is the course blog for an upper-level class on Social Media and Public Relations taught at St. Edward's University. In this course, we explore emerging social media technologies and study their application in contemporary PR practice.
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